Pick Your Growth Path
Not every company needs all our services. Let's find the right starting point for where you are today.
"Those questions above? They're symptoms, not diagnoses.
'Users ghosting' could mean confusing onboarding. Or maybe your value prop is unclear. Or your setup takes 47 steps.
'Can't convert to paid' might be pricing confusion. Or hidden features. Or competitor positioning.
That's why these are starting packages, not final solutions.
Each service below begins with the same thing: understanding YOUR specific situation. Then we tailor the scope to fix your actual problem—not some generic template.
Think of them as conversation starters. Pick the one closest to your pain point, and we'll customize from there."
Strategic Audits
Rapid diagnosis with clear ROI projections
Activation Lift Audit
Perfect if your free trials ghost you
You spend thousands getting users to sign up, then they disappear. Why? Usually, it's something stupidly simple—a confusing first screen, too many form fields, or they just can't find the 'aha moment.'
In 5 days, we'll find exactly where they get stuck and give you a prioritized fix list.
- I personally review your signup → activation flow
- We map the user journey using behavioral psychology
- Time every step and find the "quit moments"
- You get 10 specific fixes, ranked by impact
- Dev-ready specifications included
- Trial-to-paid below 20%
- High signup abandonment
- Users asking "how do I...?"
- B2B SaaS with complex setup
5 business days
Friction map, fix list, implementation guide
Revenue Expansion Audit
Perfect if 80% of users never pay you
Free users are expensive. They use your servers, contact support, but never upgrade. The tragedy? Many actually want to pay—they just can't figure out why they should.
This audit goes deeper. We analyze not just where users get stuck, but why they don't see your value. It's psychology meets pricing strategy.
- Everything from the Activation Audit PLUS
- Deep dive into your pricing psychology
- Analyze feature discovery and value communication
- Competitor pricing UX comparison
- 5-7 A/B test recommendations with expected lift
- 80%+ users stuck on free tier
- Low feature adoption despite value
- Pricing page with high bounce rate
- PLG companies ready to scale
10 business days
Everything from Activation + pricing strategy, test roadmap
Transformation
When fixing isn't enough—rebuild for growth
Experience Redesign Sprint
Perfect when incremental fixes won't cut it
Sometimes the problem isn't a few friction points—it's the whole experience. Maybe you've grown through acquisition and nothing feels cohesive. Maybe competitors are eating your lunch on 'ease of use.' Maybe you're preparing for your next funding round.
This is where we rebuild from the ground up, using everything we know about behavioral psychology to create an experience that just works.
- Complete behavioral analysis (all 5 layers)
- User research and journey mapping
- High-fidelity Figma designs for critical flows
- Modern, scalable design system
- GDPR/accessibility compliance check
- Implementation roadmap with milestones
- Success metrics framework
- Platform needs modernization
- Losing deals to "too complex"
- Churn > 3% after month 3
- Support costs out of control
- Preparing for a funding round
4-6 weeks
Complete design system, prototypes, implementation guide
Continuous Optimization
Small improvements, compounding monthly
BehaviorOps Monthly Partnership
Perfect if you want compound growth
The best products never stop improving. But most teams are too busy fighting fires to run proper experiments.
That's where we come in. Every month, we're your behavioral optimization team—finding opportunities, designing tests, measuring impact. Small gains compound into massive growth.
- Week 1: Analyze your metrics, spot opportunities
- Week 2: Design 2-4 behavioral experiments
- Week 3: Help implement (or do it ourselves)
- Week 4: Measure results, plan next cycle
- Any growth-focused SaaS
- Teams without dedicated UX researchers
- Products with complex user journeys
- Companies serious about compound growth
- KPI pulse check and opportunity analysis
- 2-4 experiment designs with hypothesis
- Implementation support via Slack
- Results deck with learnings
- Updated roadmap and backlog
- Optional: Monthly team workshop
3-month minimum
Pause or cancel anytime after
Start Small, Scale Smart
Every euro/dollar spent on audits credits toward larger engagements
Step 1
Activation Audit
100% credit forward
Step 2
Expansion Audit
80% credit forward
Step 3
Redesign
Sprint
20% off first retainer month
Step 4
BehaviorOps Partnership
Compound forever
"Communication was seamless, deadlines met, and every deliverable elevated the product—so much so we've queued up more work."
The Questions Everyone Asks
Let's address what's really on your mind
Start with the problem that's costing you the most money. If users sign up but ghost you, start with the Activation Audit. If they stick around but won't pay, go with Revenue Expansion. If the whole experience needs rethinking, let's talk about a redesign.
I don't chase quantity—I chase impact. My designs are still shipping at VMware, still converting at WallStreetZen, still leading their category at FSHud. I'd rather show you 5 transformative results than 50 mediocre ones.
Every recommendation comes with a hypothesis, a measurement plan, and expected results. If we're not seeing movement within 14 days, we adjust. The audit includes enough fixes that even if one underperforms, the others carry the ROI.
The real risk isn't that my recommendations won't work—it's continuing to lose users to the same friction points month after month.
Most agencies make things pretty. I make them profitable. I don't care about design awards—I care about your MRR. Every decision ties back to a business metric.
For audits: 2-3 hours total (kickoff, data access, review).
For redesigns: Plan for 2-3 hours/week. We'll need a few workshops, stakeholder alignment sessions, and regular check-ins. It's collaborative by design—your team's insights make the difference between pretty mockups and solutions that actually ship.
For BehaviorOps: Weekly 30-minute syncs to review experiments and plan the next ones. Plus async in Slack throughout the week.
I handle the heavy lifting, but your team's involvement is what makes it stick.
If you have real users and real data, yes. Pre-product market fit? Probably not the right time. I typically work with SaaS companies doing €1M+ ARR who know their product works but need to optimize conversion. However, if the idea is exciting enough to gain financial backing, let's talk.
All of them. Figma for design. Your analytics tool for data (Mixpanel, Amplitude, whatever). Your dev workflow for handoff. I adapt to your stack, not the other way around.
That's exactly why the Activation Audit exists. It's designed as a low-risk entry point. And if we don't work well together? You still get valuable insights and a roadmap.
"In 30 minutes, we'll diagnose your biggest UX friction point and I'll tell you exactly what I'd do about it. If I can't help, I'll tell you that too—and maybe recommend someone who can.
No pitch deck. No discovery questionnaire. Just two people talking about how to fix your conversion problem."