Growth Leads
Your funnel shows where they drop. Nudgent shows why, for the humans who bounce and the AI agents that skip. On any acquisition page, ranked by revenue impact.
AnalyseEnter any URL. Your page is scored across 7 behavioural dimensions drawn from 70+ years of cognitive psychology and decision science research — in under 5 minutes.
UnderstandEvery finding traces to a named behavioural principle — loss aversion, cognitive load, the commitment curve. You see the root cause, not a checklist.
ImproveRe-analyse after changes. See which dimensions shifted, by how much, and whether the fix created new friction elsewhere.
CompoundYour third analysis references what was learned in your first. Recommendations get sharper because the system remembers which fixes worked — and which didn’t.
ScaleAnalyse pricing, signup, onboarding, and checkout together. Cross-page patterns emerge that no single-page tool can see — like trust signals that vanish between pages.
Built for one.Read by two.
People bounce. AI agents skip. Both cost you revenue. Nudgent finds why. Built on 70+ years of behavioural research and 1000+ audited pages, tuned to your industry and your buyer.
Built for the people who own the page
Six places this lands hard. If one of them sounds like your week, you’re in the right room.
Product Managers
You shipped the feature. Now see it through your users’ eyes, and through AI agents’. Across any product screen, ranked by activation impact.
Founders
You’ve done the obvious optimizations. The next win is in how people feel and what AI agents can read. Nudgent finds it, ranked by what costs you signups.
Design Leads
You designed for clarity. Get the evidence: what real users misread, what AI agents skip past, ranked by impact and grounded in behavioural research.
Enterprise Sales Leads
Enterprise buyers send AI agents to evaluate vendors before a human ever visits. Catch what they disqualify on, and what procurement doubts, before the demo gets cancelled.
Marketing Managers
Your paid traffic LP is underperforming. Find why before you scale spend, for the humans who bounce and the AI agents that skip. Ranked by revenue impact.
Your page through the Nudgent lens
Every page type gets a different analysis. Nudgent understands your business context and finds the fixes that generic tools never see.
acme.com
1
2
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Issue 1/9
The hero speaks to everyone and resonates with no one. "All-in-one platform" is the verbal equivalent of a stock photo — visitors can't tell if this is for a 5-person startup or a 500-person enterprise.
Proposed fix
Replace the generic tagline with a specific outcome for your primary ICP. Show the dashboard they'll actually use, not an abstracted feature grid.
Every layer deepens what you know
Most tools stop at the score. Nudgent goes five layers deep — showing you why things work from both the visitor and machine perspective.
How visitors experience your page
Scored across 7 dimensions — from how clear the next step is to whether visitors trust you enough to act.
Cognitive Clarity8/10
Can the brain process this without strain?
Decision Clarity5.5/10
Is the next action obvious?
Trust Signal7/10
Does this feel legitimate and safe?
Motivation Strength4.5/10
Is the value clear before the ask?
Comfort Level6.2/10
Are anxieties and risks addressed?
Flow Coherence7.5/10
Do steps connect logically?
Identity Match5.8/10
Can the visitor see themselves in this?
Why visitors hesitate
Each finding traces to a specific root cause — the reasoning behind the drop-off, not just the symptom.
Issue 1/9
The hero speaks to everyone and resonates with no one. “All-in-one platform” is the verbal equivalent of a stock photo — visitors can't tell if this is for a 5-person startup or a 500-person enterprise. Identity Match scores 3/10.
Why it matters
Identity mismatch compounds downstream: every page after the hero inherits the doubt. This is why your signup page converts at 52 even though the form itself is fine.
Estimated cost
15-25% of first-time visitors bounce before scrolling past the hero. At your current traffic, that's roughly 400 lost visitors per month. Fixing identity match alone could recover 3-5% conversion — and because doubt compounds downstream, the lift carries through to pricing and signup.
Did your fix work for visitors?
Re-analyse after changes. See exactly which human-facing dimensions shifted and by how much.
66
High Opportunity
Quick Wins
Almost
Excellent
66
81
after 7 fixes
First analysis
Current score
Past wins inform next moves
Your third analysis references what was learned in your first. Recommendations get sharper, not repetitive.
Compounding insight
Social proof above the fold drove +16 on Trust Signal across 4 analyses. Your v3 pricing page fix is now automatically applied to your demo request page recommendations.
Cross-page connection
The same trust deficit that cost you 4.2% on pricing is present on your signup page — but the fix there requires a different approach because the visitor context has changed.
Cross-page drop-off patterns
Analyse pricing, signup, onboarding, and checkout together. Patterns emerge that single-page tools never see.
Homepage
/ · 3 versions
Landing PageP 78
Pricing
/pricing · 4 versions
Pricing PageP 74
Demo request
/demo · 2 versions
Signup PageP 52
Onboarding
/onboarding · 1 version
OnboardingP 61
Systemic pattern
Your signup page converts at 52 — but the bottleneck isn't the form. Trust Signal drops 26 points between homepage and demo request because credibility signals don't carry across pages.
Q&A
What people ask before running their first audit.
Your first audit is free, no account required. Enter a URL, get your full report in minutes. We’re currently in early access and offering 50% off for life to subscribers who join before public launch. Pricing scales with pages, not traffic, so your costs don’t spike when your product grows.
Visitors and agents miss it. You catch it. On your page.
The full friction map for both audiences, ranked by revenue impact. Free during early access.
